DESIGN & BRAND ARCHITECTURE SERVICES IN CHICAGO

Combining skillful precision with creative flair to turn your in-store design ideas into reality.

Let’s get started

Modern store entrance with glass doors, green accents, and interior lighting, featuring signs for 'Formula Fig' and 'IDLE HOUR'

COLLABORATION WITH SCOTT & SCOTT

RETAIL · WELLNESS · FOOD + BEVERAGE · HOSPITALITY · ROLLOUT

RETAIL · WELLNESS · FOOD + BEVERAGE · HOSPITALITY · ROLLOUT

A close-up view of a black vertical slatted wall or paneling.
Interior of a skin laundry store featuring a front desk with a computer, black chairs, hanging black pendant lights, a wall with the store's name illuminated, and wooden ceiling beams with exposed ductwork.

Build a Brand Space That Reflects Your Vision

You have an idea that can change your industry—let us help bring it to life. We’ll work with you to create a brand space that highlights your message and shows off your unique style. Our careful design process covers every detail, while staying on track with your timeline and budget.

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Trusted by Brands you know

Collection of various clothing and fashion brand logos, including Tuesday's, Rodd & Gunn, Rip Curl, Urban Decay, Sally Bae, Village Juice & Kitchen, Ephemeral, SL, Vuori, After, Hanami, Aēsop, Decent, RVCA, and Formula Fig.
A woman sitting at an outdoor table reading a book with trees and empty chairs in the background.
Close-up view of vertical wooden slats with natural finish.

From initial plans to the final setup, our team brings determination and hard work to every part of your design and execution.

Want a Partner Who Gets It?

Work with Erin Morris
People standing and talking in an outdoor seating area in front of a large advertisement for Vuori clothing store. Two women and one man are visible, with the man wearing a yellow safety vest. The advertisement shows a running scene with the word "Vuori" and the caption "Coming Soon."
Close-up view of green fern leaves with serrated edges.

Partner with Us for a Seamless Design Journey

Erin Morris, a leading brand architecture firm in Chicago, specializes in creating custom architectural and design solutions. 

We thrive on partnering with forward-thinking brands that challenge industry norms.

We understand the fast-paced nature of business and the need to make quick decisions without compromising on design quality or compliance with regulations. 

Meet our Chicago-based team of brand architects, ready to turn your vision into reality with creativity and dedication.

Meet Erin + Team

  • “A talented and competent sounding board…She makes my job easier, and I know that whatever consensus we come to, it’s going to be damn good.” 

    Mark Wilkinson, Project Development Manager at Skin Laundry

  • “She has an ability to understand the range of detail that a construction project warrants and kind of right-size the solution for both the client and also for, for the design at hand.”

    Danny Orenstein, Ephemeral Tattoo

Starting from scratch, or ready to roll? 

We’ve got what you need. 

Our talented team of designers and architects are ready to bring your idea to life.

 Explore what it looks like to work with us.

Architecture + Project Management

For brands with their designs in hand, ready to hit the ground running.  Our team excels at meeting you where you are and getting you to the finish line.

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Design, Architecture + Project Management

Oh, the beauty of a blank canvas. For brands who are ready to bring their vision to life, we offer full design services in addition to our architecture expertise. 

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From concept to reality. 

Projects and case studies from Erin and the team

Reception desk with a sign reading 'Skin Laundry' and a computer, in a modern, minimalist salon with wood flooring and black and white decor.

Skin Laundry

Facials got a new look. We’ve helped open over 40 Skin Laundry locations nationwide. 

Modern storefront with large windows, white exterior, and black text that reads 'ephemeral.' Mounted sign with the phrase 'MADE TO FADE' visible at the top of the building, featuring a black and white minimalist design.

Ephemeral

We’re pretty excited to be a part of this brand that’s shaking up the tattoo industry.

Modern building with wooden slatted paneling and lit signage.

VUORI

We’ve helped everyone’s favorite athleisure brand expand its reach.

Let’s talk about a test fit:

We know how it feels to be in between an idea and the need to sign a lease.

You may not feel ready yet to commit to a design professional and team for your next location(s)- but before you sign the dotted line, you'll need to know if your kit of parts works in that specific location.

That’s where a test fit comes in.
You bring us the space and the idea - we bring you a fast, affordable, high level assessment to see what is possible.

Let’s get started:
Gather your measurements and inspiration 
Our team puts pen to paper to see what can work 

You receive an affordable answer showing you what's possible.  

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